I first came across this advertisement in the latest issue of TIME magazine - splashed across the inside front cover with the title “The World’s First $10.5M Cell Phone - an exciting limited-time offer for billionaires.”
The ad proceeds to claim this:
“Purchase this BlackBerry 8830 World Edition smartphone for just $10.5 and we’ll throw in a private island to develop as you see fit. It’s the one accessory that says “I control my own island. And I have a smartphone”
Owning an island!? How exciting!! .. so I checked their website for more details on the deal :
Notice the little “Select method of payment” button for instant funds transfer - gives “Swiss Bank Wire Transfer” as an option! Yeah… right.. that’s super convenient!
Even the disclaimer has a teaser in it:
There is no way we could sell a commodity as precious as an island on a site that just anyone could access.
If you are in fact a billionaire and you’re still interested in purchasing an island, our broker would be happy to help you find one.
The only thing that killed my hopes was this qualification condition:
“Island Offer ONLY available to the wealthiest 100 people on planet Earth.”
Could I qualify as a “subprime billionaire” or something, could I?
May be I am too dense in my head.. but what exactly is the purpose of this ad? It’s not even April 1st. Was this supposed to be funny or something? Should I be laughing after reading this ad… or what is it?
May be it was just a slanted remark on Americans who would really be willing to buy a
phone BlackBerry for $10.5 million in hopes of getting something bigger for “free”.
Man.. I desperately wanted that island. Can I sue them for raising false hopes and making misleading marketing claims ?